blog and Specialized notes

Insights, analysis and practical guides in the fields of generative artificial intelligence, prompt engineering, content strategy, brand narrative and audience psychology.

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Latest articles

Claude Skills vs. Plugins vs. MCP: A Complete Guide to Their Differences, Features, and Use Cases
October 18, 2026

What's the difference between Claude Skills, Plugins, and MCP? Explore how they work, their benefits, use cases, and how to choose the right tools for your workflows.

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How to Get Your Website Indexed by ChatGPT: Complete 2026 Guide
October 12, 2026

Learn how to get your website indexed by ChatGPT in 2026. Explore technical SEO, OpenAI crawlers, indexing strategies, and ways to improve AI search visibility.

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Best AI Email Marketing Tools in 2026: Top 9 Platforms Compared
October 10, 2026

Discover the 9 best AI email marketing tools in 2026. Compare their features, benefits, and limitations to find the right platform for your business.

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How to Structure Content for AI Search: A Complete Guide to AEO
October 5, 2026

Ranking on Google is no longer enough. Learn how to structure content for AI search, improve AEO, and increase your chances of earning citations in AI-generated answers.

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What Is Enterprise Marketing Automation? A Complete Guide
September 30, 2026

What is enterprise marketing automation and why does it matter? Explore its key features, benefits, challenges, leading platforms, and implementation best practices.

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AI Search Optimization: A Complete Guide to AEO and GEO in 2026
September 28, 2026

AI search is changing SEO. Learn how to optimize your website for AI Overviews, ChatGPT, Gemini, and answer engines with this complete 2026 guide.

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Why Does AI Show That It’s Thinking? A Look at AI Psychology
September 28, 2026

Why do AI tools display messages like “Thinking,” “Searching,” or “Analyzing”? Explore the psychology behind visible AI work, Labor Illusion, and how perceived effort can shape trust and value.

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How to Choose the Right AI Model in 2026: GPT-6, Claude, Gemini, and the Best Model for Every Task
September 18, 2026

Explore the latest AI models in 2026, including GPT-6, Claude, Gemini, Grok, DeepSeek, and specialized models, and learn how to choose the right model for every task.

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Latest releases

Notes and social networks

PROMPT AI
comma
July 1405 artificial intelligence

A practical guide to getting past the clichéd responses of productive AI in marketing and designing more creative narratives.

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CINEMA & SOUND
comma
July 1405 Film analysis

The movie C'mon C'mon is not just a movie, but a lived experience of communication, silence, sound and trying to understand the world.

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INTUITION
comma
June 1405 Generative artificial intelligence

Investigating the shortcomings of productive artificial intelligence in content production and how to fill this gap with human creativity and emotional understanding.

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OPEN RATE
comma
June 1405 Digital marketing

Sending mass emails is not always as good as you think and your emails may end up in spam folder or ignored after some time.

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DATA & STORY
LinkedIn
July 1405 Content strategy

The data sets the direction, but it's the story that compels the audience to follow along. How to combine these two in campaigns?

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AGENCY AI
LinkedIn
July 1405 artificial intelligence

Generative AI is an efficient tool in the hands of a creative strategist. Internship report and implementation of artificial intelligence tools at Ratin Digital Agency.

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LEADERSHIP
LinkedIn
June 1405 Team management

Creative management in marketing teams requires a balance between the discipline of the content calendar and the freedom of the designers' minds. My experiences in SabaVision.

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PSYCHOLOGY
comma
May 1405 Audience psychology

Introduction of books in the field of psychology and consumer behavior that help content strategists to deeply understand the persona of the audience.

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VIRAL REELS
Instagram
May 1405 Instagram marketing

Golden tips and prompts for designing interesting and viral rails scenarios on Instagram using artificial intelligence.

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